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Brand Manager at a Leading Global Construction Chemicals Company in Yangon

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Job Type: Permanent
Location: Yangon
Industry: Brand Management, Sales Planning, Marketing, Sales & Business Development
Salary Detail: Up to 3,000,000 MMK (gross salary) plus Travel allowance, Car allowance, Phone allowance and Annual bonus
Reference: MHTU016809

Job Description

​Brand Manager at a Leading Global Construction Chemicals Company in Yangon

  • Responsible for Brand management, Market intelligence, Branded shop planning, & Campaign marketing

  • Up to 3,000,000 MMK (Gross Salary) plus Other Benefits and Allowance

The Role

The ideal candidate will be responsible for branding of activation, visibility, categories development, and more of a 360 marketing degrees and extensive travelling to branded shops to promote brand, creating new branded shops. Someone who can work independently and can travel extensively to branded shops with an understanding of mass-marketing brand concepts

About the Company

Our client is an international construction chemicals company globally and has been in Myanmar for about 5 years, providing paint products and well known in the market

Description

  • Travelling across regions to the assigned areas for branded shops to develop, upgrade and extend the branded shops of retail and dealer sites

  • Responsible for initiate and plan product launches, campaign and creative innovations by analyzing the market (Customer insights, Competitor analysis)

  • Working closely with cross functional teams to develop and implement pricing and product management strategies to make sure the branding coverage in the assign region

  • Responsible for branding and market segmentation, developing categories by the instructions from regional marketing team

  • Develop strategies of category innovation, identifying consumer insights, product marketing materials

  • An independent role, managing agency for assigned campaigns and reporting to Marketing Manager

Requirements

  • Minimum 5 - 7 years of brand management experience within FMCG, F&B or industries that target to mass consumer market

  • Bachelor’s Degree holder, prefer marketing related Degrees

  • Mandatory business English

  • Special requirement: Extensive travelling, independent marketer, interpersonal and presentation skills

Benefits

Basic salary plus Phone, Car allowance, Annual bonus

Career Growth Opportunities

Together with the growth of organization, the ideal candidate will be allocated for special assignments on marketing functions and work together with regional marketing team in the near future

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